There are so many things that computers can do that telephones just cannot. When you make calls to customers for any reason, your phone can only store a record that the call was made, but no information can be retained. This is why so many people turn to email correspondence, because it is so much [...]
Potential Benefits of Using Salesforce CTI integration
Many companies utilize computer-telephony integration to achieve additional benefits that stem from the cross-referencing customer databases with telephone data and responses to interactive voice recognition software. In some cases, however, the customer information is stored offsite. Salesforce.com is a software as a service suite of applications that collect and organize customer information, focusing on customer [...]